I'm Motasm ELmalah, a senior video editor with 5+ years cutting commercial, social, and branded content. My focus isn't making it look nice — it's engineering attention: where the cut lands, how the pacing breathes, when the music hits, and how color and sound make a viewer feel something and keep watching.
Most editors assemble footage. I direct the edit — shaping narrative, retention, and emotional rhythm so every second earns the next, with motion graphics, sound design, and color grading working as one coherent voice.
Premiere Pro · After Effects · DaVinci Resolve · Final Cut Pro
A focused selection — chosen for the creative decisions behind them, not the volume.
High-end promos engineered to sell, with cinematic pacing and brand-perfect polish.
Scroll-stopping Reels and TikToks built around strong hooks and retention curves.
Long-form edits that protect watch-time with rhythm, pattern interrupts, and clarity.
Titles, lower-thirds, and animation integrated into the story — not pasted on top.
Cinematic looks and consistent color that set the tone and raise production value.
Mix, SFX, and music timing that make cuts land and emotion register.
I learn the goal, audience, and platform before a single cut.
I build the narrative spine and the hook that earns the first 3 seconds.
I cut for rhythm and retention, shaping where attention rises and rests.
Graphics, grade, and sound design unify into one premium voice.
Client review, precision polish, and platform-ready exports.
Edited 350+ videos in 6 months for social and commercial campaigns — with retention-driven editing built to lift watch-time and engagement.
Replace these with real client quotes, names, and roles for maximum trust.
“Motasm understands pacing better than anyone we've worked with. The edit carried the campaign.”
“Fast, premium, and genuinely creative. He elevated our raw footage into something brand-defining.”
“Retention on our Reels jumped immediately after he took over editing.”
Tell me about your footage, your audience, and your goal — I'll handle the rest. I reply within 24 hours.