Senior Video Editor · 5+ Years · Currently booking selected projects

Motasm ELmalah

I turn raw footage into videos that hold attention and drive results.

Helping brands, businesses, and creators turn ideas into engaging videos that capture attention, increase retention, and drive results.

Motasm ELmalah
▶ SHOWREEL 2025
ME
🎬
Focus
Retention-First Editing

Editing built on story,
not just software.

I'm Motasm ELmalah, a senior video editor with 5+ years cutting commercial, social, and branded content. My focus isn't making it look nice — it's engineering attention: where the cut lands, how the pacing breathes, when the music hits, and how color and sound make a viewer feel something and keep watching.

Most editors assemble footage. I direct the edit — shaping narrative, retention, and emotional rhythm so every second earns the next, with motion graphics, sound design, and color grading working as one coherent voice.

Retention-first editing
End-to-end craft
Brand-ready delivery
Cinematic pacing & feel

Premiere Pro · After Effects · DaVinci Resolve · Final Cut Pro

Selected work.

A focused selection — chosen for the creative decisions behind them, not the volume.

What I do at a senior level.

🎬

Commercial Editing

High-end promos engineered to sell, with cinematic pacing and brand-perfect polish.

📱

Social Media Content

Scroll-stopping Reels and TikToks built around strong hooks and retention curves.

▶️

YouTube Editing

Long-form edits that protect watch-time with rhythm, pattern interrupts, and clarity.

Motion Graphics

Titles, lower-thirds, and animation integrated into the story — not pasted on top.

🌈

Color Grading

Cinematic looks and consistent color that set the tone and raise production value.

🎚️

Sound Design

Mix, SFX, and music timing that make cuts land and emotion register.

How raw footage becomes a video people finish.

01

Discover

I learn the goal, audience, and platform before a single cut.

02

Story & Structure

I build the narrative spine and the hook that earns the first 3 seconds.

03

Edit & Pacing

I cut for rhythm and retention, shaping where attention rises and rests.

04

Motion, Color & Sound

Graphics, grade, and sound design unify into one premium voice.

05

Refine & Deliver

Client review, precision polish, and platform-ready exports.

Work that performs, not just looks good.

5+
Years editing professionally
350+
Videos delivered
6+
Brands & companies served
3
Countries worked across

Edited 350+ videos in 6 months for social and commercial campaigns — with retention-driven editing built to lift watch-time and engagement.

What clients say.

Replace these with real client quotes, names, and roles for maximum trust.

“Motasm understands pacing better than anyone we've worked with. The edit carried the campaign.”

[Client Name] · [Role, Company]

“Fast, premium, and genuinely creative. He elevated our raw footage into something brand-defining.”

[Client Name] · [Role, Company]

“Retention on our Reels jumped immediately after he took over editing.”

[Client Name] · [Role, Company]

Have a project that deserves a senior editor?

Tell me about your footage, your audience, and your goal — I'll handle the rest. I reply within 24 hours.